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  • [商务英语论文] 从认知的角度来看主动语态在商务信函中的语用功能_英语论文.doc

    Therefore, this paper from the perspective of cognition, applying the figure-ground theory and relevance theory to explore the pragmatic functions of the active voice in business correspondences, so as to attract people’s attention to view...

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  • [商务英语论文] 文化差异对中美商务谈判的影响及对策_英语论文.doc

    And these differences include communication, protocol, time perception and emotionalism. The third part is the most important part which expatiate the impact of culture on business negotiations.The fourth part is to provide some recommendati...

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  • [商务英语论文] 商务谈判中的语用原则探析_英语论文.doc

    Many books have been published to offer guidelines for business negotiation, but they rarely pay attention to Pragmatic Principle in business negotiation. So this thesis aims to analyze concrete cases in business negotiation with Cooperativ...

    资料包含:完整论文 所需金币500 资料字数:5128 更新日期:2013-12-24
  • [商务英语论文] 浅谈商务谈判的风格和语言技巧_英语论文.doc

    Communication plays its indispensable part in the whole process of business negotiation. Among which described skills, asking skills and answering skills as well as persuasion skills are extremely essential. Therefore, a familiar and flexibl...

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  • [商务英语论文] 结构隐喻在商务英语中的应用_英语论文.doc

    Characteristics of universality and diversity of metaphor show the importance of its function in the business field, and comprehension of structural metaphor will be beneficial for business activities, and it is also helpful for economy deve...

    资料包含:完整论文 所需金币500 资料字数:5207 更新日期:2013-12-24
  • [商务英语论文] 国际商务活动中的障碍及改进策略_英语论文.doc

    This paper will discuss the obstacles in international business activities, then analyze the causes for the obstacles from the perspective of cultural differences and finally put forward some strategies to solve the obstacles in internationa...

    资料包含:完整论文 所需金币500 资料字数:3865 更新日期:2013-12-24
  • [商务英语论文] 商务英语中口译学习的文化介入_英语论文.doc

    But the language as a tool for cultural transmission, has a great constraints on the role of culture, which survive the culture, and the spread of culture, especially the spread of alien culture, language will be some new words and expressio...

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  • [商务英语论文] 礼貌原则对商务谈判的影响_英语论文.doc

    Modesty Maxim would decrease the parties’ own interests or reduce other parties’ confidence. It is not necessary to observe them. Approbation Maxim is complex. Sometimes it should be followed and sometimes not. As for Tact Maxim, Agreem...

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  • [商务英语论文] 浅谈商务谈判中报价的技巧及策略_英语论文.doc

    then you can take the dominant position and gain the good results that you desire. Facing with a different negotiating partners, different cultural and social customs, we have to analyze step-by-step and obtain a reasonable quotation in nego...

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  • [商务英语论文] 浅析星巴克品牌营销策略_商务英语论文.DOC

    This thesis studies Starbucks branding marketing strategy mainly from four aspects: Starbucks Experiences, Word of Mouth, Ideology of Employ and Innovation realization which are based on investigation, lots of information and official statis...

    资料包含:完整论文 所需金币500 资料字数:6350 更新日期:2013-10-21
  • [商务英语论文] 英语论文_通过与美国B2C对比分析中国B2C电子商务的营销策略.DOC

    With the deepening trend of globalization, as well as China's rapid economic development, emerging e-commerce is gradually developing in the global market, mainly in the way of B2B and B2C and it enjoys good momentum of development. But we a...

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  • [商务英语论文] 从言语行为理论看商务价格谈判_英语论文.DOC

    With the globalization of international economy, the economic communication between country and country has become more and more frequent. Business negotiation is the most effective way to maintain economic development,so it has been paid ...

    资料包含:完整论文 所需金币1000 资料字数:7533 更新日期:2013-07-27
  • [商务英语论文] 从礼貌原则的角度看英语商务谈判中语言的运用_英语论文.DOC

    The study of polite language is always a key issue of language in English business negotiations. Since in the complex business negotiations, if both negotiators do not pay attention to the use of polite language, they will be easily in embar...

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  • [商务英语论文] 文化差异对国际商务谈判的影响及其对策_英语论文.DOC

    Globalization has succeeded in making each country closely connected to become a dynamic whole. International business activities have been more and more active. So negotiation has been an important part for that. International commercial ne...

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  • [商务英语论文] 论商务谈判中文化差异的影响_英语论文.DOC

    This thesis runs its systematic discussion on the cultural differences between China and western countries in business negotiation and strategies to them with three main parts: first, to understand the significance of business negotiation in...

    资料包含:完整论文 所需金币800 资料字数:5202 更新日期:2013-06-16