摘要：绿色物流建立在维护生态环境和可持续发展的基础上，改变了一般物流的单向作用关系。作为一种新的物流模式，绿色物流符合可持续发展的要求和人类生存发展的利益，代表了未来物流发展的方向和趋势。作为中国物流业佼佼者的深圳市在实施绿色物流上取得了一定的成就，但在快速发展绿色物流上还面临一些问题，例如在国家与政府支持绿色物流发展上所提出的政策和体制的调整和实施，物流设施与设备的改善，运输方式的整合，物流人才的培养等。对这些问题的全面认识和深刻理解，有助于找到好的解决方法，从而使深圳市的物流业更好地与国际接轨。本文采用SWOT分析法，在综合分析深圳市绿色物流业发展的内部优势、劣势和外部机遇、威胁的基础上，借鉴德国的成功经验，提出深圳市绿色物流业跨越式发展的策略。
关键词: 深圳市，绿色物流，SWOT分析，对策
Abstract：The green logistics is built on the basis of the maintenance of the ecological enviroment and sustainable development, change the one-way relationship of the general relationship of the general logistics. As a new mode of logistics, green logistic is conform to the requirement of the sustainable development and the survival and development of human, represent the future development direction and trend of logistics. As the leader of the Chinese logistics, Shenzhen has made some achievements in implementation of green logistics, but there has some problem in the rapid development of green logistics, for example in the adjustment and implementation of the policy about the support development of green logistics from the state and the government, the improvement of the logistics facilities and equipment, the integration of transport and the trainning of the logistics talent. A comprehensive understanding of these issues can help Shenzhen to find a good solution which can make the green logistics industry of Shenzhen to better conform with international. In this paper, using the SWOT analysis, learning from the successful experience of Germany, put forward the leap-forward strategy of green logistics industry of Shenzhen basic on the comprehensive analysis of the strengths, weakness, opportunities and threats of the development of the Shenzhen green logistics.
Key Words：Shenzhen city，green logistics，SWOT analysis，strategy
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